Photography Competition Approach: Selecting the Right Reward
Picking the best reward can enhance the possibilities of access however offering a reward that has nothing to do with your brand can draw in the wrong individuals. When you supply rewards lined up with your brand, you can raise the opportunity of warding off cheaters or individuals that aren’t apart of your target market
If a charm brand name had a contest, you wouldn’t anticipate to win a motorcycle. Now that is a bit of an extreme, however you understand.
The reward you select to offer your winner must be fascinating sufficient for entrants who are already your customer or who might be in the future. If you’re uncertain what to offer clients, you can use rewards like
Product Reward( s).
Purchasing spree (offline or online).
Brand Ambassador Title.
Early access to products/services.
Swap services with a suitable brand.
Free trip or dish.
Tickets to an events.
VIP services or access.
If you take a look at photo competitions all over the world brand names supply all kinds of rewards, from publication subscriptions, item coupons, all costs paid holidays, and also much more.
On exemption to the policy of excellent rewards is Time publication that gathered 31,000 entries using Instagram without prize, all they promised was recognition on the front of the cover of Time. Except that they positioned 288 images on the exact same cover!
So if your brand name has that degree of influence as well as brand awareness, you can give it a try, but if you’re nowhere near Time Magazine impact, a reward is a must.
You can select one or a combination of prizes from what’s listed above. Lots of people do not get in the contest, not because they don’t want to, yet the prize may not seem worth trying to contending toward. Inevitably you want your participants to have a prize worth entering for.